Networking and industry events
How to use networking and coffee industry events to build professional relationships, discover opportunities, and stay current with global coffee trends.

- Coffee Basics Nerds
- 2 min read
Article 8 of 12 in Careers, Certifications & Competitions/

Why Networking Matters
- Coffee is a relationship-driven industry.
- Networking connects professionals across the supply chain—farmers, exporters, roasters, baristas, and technologists.
- Opens doors to collaborations, career opportunities, and sourcing relationships.
Key Industry Events
- SCA Global Events:
- World of Coffee (Europe).
- Specialty Coffee Expo (USA).
- Host to competitions, exhibitions, and workshops.
- National Competitions & Festivals:
- National Barista, Brewers Cup, and Roasting Championships.
- Local coffee festivals showcase cafés, roasters, and equipment.
- Origin-Based Events:
- Producer-hosted farm visits and auctions (Cup of Excellence, Best of Panama).
- Cooperative showcases for direct trade buyers.
- Workshops & Webinars:
- SCA guild events (Barista Guild, Roaster Guild).
- Online cuppings, sensory calibration workshops, sustainability panels.
Networking Best Practices
- Prepare: Research speakers, exhibitors, and competitors before attending.
- Engage: Ask thoughtful questions, attend cuppings, and share tastings.
- Follow Up: Connect on LinkedIn or Instagram, send short messages post-event.
- Offer Value: Share insights, feedback, or collaboration opportunities instead of only seeking favors.
Case Example
- A small roaster meets a producer at World of Coffee.
- They exchange cupping notes, develop trust, and later establish a direct trade relationship.
- Roaster gains unique coffee, producer earns higher premiums.
Career Benefits
- Expands visibility and reputation.
- Creates pathways for jobs, consulting, or partnership opportunities.
- Keeps professionals updated on technology, sustainability, and flavor trends.
Summary
Networking at industry events is more than socializing—it’s a key strategy for career and business growth. By preparing, engaging meaningfully, and following up, coffee professionals can turn events into lasting professional relationships and opportunities.